Until now, the only reason to switch banks was to get a better deal. The rivals are changing that with digital investment on a scale the industry has never seen.
Getting a better interest rate was the only reason customers had to switch banks.
Macquarie and Commonwealth Bank want to change that, and are fuelling the next wave of competition washing across the banking sector: building better digital experiences, to lure new savers and borrowers.
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Original URL: https://www.afr.com/companies/financial-services/a-bank-in-your-pocket-macquarie-and-cba-vie-for-app-supremacy-20240214-p5f4wn
