‘A little bit quirky’: Fintech Tic:Toc kicks off ad push
Miranda WardMedia writer
Fintech loan origination platform Tic:Toc wants to be Australia’s leading digital lender and is using ad-funded streaming platforms to create more awareness of its home loan product to help achieve that goal.
The Bendigo-backed fintech business wants to highlight how it brings together modern and leading technology with “human and classic service”, said Tic:Toc’s head of marketing Laura Osti.
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Miranda Ward is a journalist covering media and marketing for The Australian Financial Review based in the Sydney office. Connect with Miranda on Twitter. Email Miranda at miward@afr.com
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