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What Coles’ $1 pasta tells us about inflation

Customers at Coles are trading down to cheaper products as inflation bites. Chief executive Steve Cain says price growth will ease, but not for six months.

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Praise be! The humble iceberg lettuce is back on the shelves of Coles Supermarkets, with chief executive Steven Cain revealing that prices are heading back towards about $3 per head.

“It’s better than a $12 iceberg – or no iceberg at all,” Cain says.

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James Thomson is senior Chanticleer columnist based in Melbourne. He was the Companies editor and editor of BRW Magazine. Connect with James on Twitter. Email James at j.thomson@afr.com

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    Original URL: https://www.afr.com/chanticleer/what-coles-1-pasta-packs-tell-us-about-inflation-20220824-p5bcbb