There’s no doubt a strong youth-focused social media game is an important part of winning any election. But for the Melbourne Lord Mayor candidates, it can also be a case of giving them enough rope.
‘You win some, you lose more’ is an anti-gambling slogan that could also be applied to social media, case in point some of TAB’s work this week.
There’s always someone who goes too hard after the Brownlow, and this year it was a plus one to many of the city’s A Listers who was spotted staggering out of a very adults-only establishment.
Lord Mayor Nick Reece may not have liked the results when he used AI to create images of park he’s planning under a Melbourne freeway, but the result may turn out to be eerily close to reality.
The Source was somewhat confused to find both a “sh*t tonne” of trees and a very sad park among the stated achievements of one Greens Yarra council candidate.
For several weeks, this year’s candidates for lord mayor have been eager to say they are putting voters first. But on one all-important issue, they’re not willing to tell us their preference.
If politics is all about name recognition, then one woman throwing her hat in the ring at the upcoming council elections is off to a flyer.
High-profile Melburnians Eddie McGuire and Sally Capp are rumoured to be in the running for much-desired positions at Melbourne’s home of sport.
Labor is putting its money where its mouth is to help the people it cares about: hungry lobbyists and their corporate paymasters.
A piece of courageous umpiring left the VAFA Under 19s grand final crowd — and our boundary-riding can-slurping correspondent — in a deep state of confusion. See the video.
A heated dispute over electric vehicle charging has revealed relations between the United Firefighters Union and the management of Victoria’s fire services remain as spiteful as ever.
Between encouraging poll results and a high-power industry meeting, all was looking up for the state Liberals. There’s just one problem …
The post-politics career of Victoria’s former premier is falling into place as it emerges he has been added to the payroll of Melbourne rich-lister and Visy boss Anthony Pratt.
A dynamic derrière almost stole the spotlight at a media event for Aussie gymnasts before the offender was shielded for “modesty”.
While Bill Shorten dreams of a Napoleon-like return from leadership exile, his chief of staff has had enough of politics and is seeking a change of scene.
He may be slightly distracted after calling it quits at the Nine Network after an airport fracas with a journalist, but Peter Costello has apparently forgotten to update his website.
A corporate events firm has sparked rumours that Beyonce and Bruce Springsteen may be among the mega music stars soon bringing their tours to Melbourne stadiums.
The transformation of the old Franco Cozzo building in Footscray into the Moon Dog Wild West Brewery has not gone down well with everyone in what has traditionally been a working-class suburb.
Jacinta Allan kept her eyes down and her mouth firmly shut as she ushered Anthony Albanese from the site of the North East Link, leaving the puzzled press pack asking: why the rush?
Channel 10 cooking show MasterChef rolled into Melbourne’s Queen Victoria Market for filming but store holders were less than impressed by one key development.
Liberal MP Richard Riordan has been booted out of Question Time for a savage verbal attack on Health Minister Mary-Anne Thomas over the fake patient scandal.
She’s an Instagram pro with more than 750,000 followers and earns about $5500 for a sponsored post but even Bec Judd can suffer a social media fail.
It draws in prime ministers, premiers and sporting stars, but the details of this year’s birthday bash for Lindsay Fox are being particularly closely guarded.
Avid readers of The Source were told in the middle of last year Melbourne’s Lord Mayor would hang up her robes before the next City of Melbourne election.
Daniel Andrews is understood to be finalising whether he will take a number of board positions as his post-politics career takes shape with an Easter announcement in the wind.
Trade banter on social media took an unexpected turn when AFL great Wayne Carey responded to trolls with a mysterious quip.
It may soon be considered too triggering to refer to Victoria’s convicted murderers and rapists as prisoners as a push grows to call our jailbirds “neighbours”.
The principal of St Patrick’s College in Ballarat is again in hot water over his leadership style, this time over a Facebook comment left during the hiring of an executive assistant.
Radio star Marty Sheargold has taken personal leave following an incident at the Grand Final that led to complaints about his behaviour.
Martial arts expert Richard Norton has protected and trained the likes of Margot Robbie, Mick Jagger and Charlize Theron. But there is one constant request he always turns down.
Daniel Andrews has been spotted touching down at JFK Airport in New York, fuelling speculation a so-called post politics Danhattan shift is on the cards.
As hit musical Sunset Boulevard gets set to open in Melbourne its brutal showbiz themes have been echoed on social media, where stars aren’t holding back on their feelings about who will play the lead.
It appears “Lambo Guy” Adrian Portelli may be preparing to open his wallet in response to a wave of scathing news reports about the multi-millionaire.
A boozed-up Melbourne radio host was drop punted from the AFL Grand Final after putting in a worst-on-ground performance.
Activewear favourite Jaggad, helmed by Bec Judd and Michelle Greene, marked 10 years in business with dinner at Reine and La Rue and a night at the ballet. Pity staff weren’t invited.
Journalist and commentator Peta Credlin has joined one of Melbourne’s most exclusive clubs, despite an outcry from some members.
Barack Obama has shared a loving post to mark he and Michelle’s 31st wedding anniversary – and the location of the photo has got Victorians excited.
Controversial MP Will Fowles appears to have struck the perfect work-life balance — doing fun things like going to the footy, while avoiding annoying things, like going to work.
Daniel Andrews got on the golf on his first weekend after resigning as premier but a start time well ahead of strict club rules has upset powerful Mornington Peninsula putters.
It’s been five years since a Collingwood fan petition demanded the AFL overturn their loss to West Coast in the 2018 Grand Final. The detailed document still provides a cheap laugh.
The power behind the power will say goodbye to their esteemed leader when former premier Daniel Andrews raises a glass with staffers of the Premier’s Private Office.
The league’s departing chief rose above an anti-Voice heckler at a rowdy Carbine Club AFL Grand Final luncheon.
Got space in your pool room? The trophy from the 2018 The Everest event, featuring 500 carats of black and white diamonds, is being put out for private sale.
A five-year stay in a Colombian jail cell inspired drug trafficker Cocaine Cassie to launch a new business venture — but now she’s revealed expansion plans are in the works.
It’s long been rumoured on Spring St, but now it appears to be confirmed — Premier Daniel Andrews loves a sneaky ciggie.
The Victorian Liberal Party will hold its State Council meeting on Sunday and John Pesutto could be hit with another walkout over his treatment of renegade MP Moira Deeming.
Who didn’t get the strict privacy memo for Sarah Lew and Chris Lucas’s society wedding of the year? A-listers are aflutter and event absences are being noted.
Embassy Cafe in West Melbourne, which has provided burger and deep-fried sustenance for weary cabbies for more than 60 years, has hit the market.
Daniel Andrews has lifted his morning radio blackout, gifting new ABC Radio Melbourne Mornings host Raf Epstein a day one interview following the exit of Virginia Trioli.
Ex-Neighbours stars Yasmin Kassim and Menik Gooneratne say the makers of the upcoming reboot must take reports of racism seriously after discrimination claims hit the previous set.
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