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Millennials

This Month

AI now critical for job hunting success, recruiters say

It is becoming acceptable to use the technology to draft letters and CVs — but not to answer assessments.

  • Bethan Staton
A rapid downshift in the economy and advertising market is hurting The Guardian.

The TV watching habits of Australians (in three charts)

The way Australians consume media is changing – these three charts show how.

  • Edmund Tadros
Sophie Hookway and Bella Travini at Mecca’s George St store on Wednesday.

How Mecca outfoxed Sephora in the Australian beauty glow-up

For 10 years, the retail rivals have faced off. One is the clear winner, but the other is still opening stores and has the weight of LVMH behind it.

  • Lauren Sams and Carrie LaFrenz

October

Dating apps may use AI to help people find a partner.

AI dating might not be such a bad thing

Rather than lumping you in with the tastes of everyone else, artificial intelligence can do a better job of understanding your personal preferences.

  • Dave Lee

How White Fox duo conquered tween fashion and made $200m

The fast fashion company, which makes oversized sweats and hoodies, is a hit with tweens around the world. Here’s how the Young Rich Lister founders did it.

  • Carrie LaFrenz and Lauren Sams
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Is China simply juicing stocks to make consumers feel better?

Economic growth is sluggish and youth unemployment is at socially precarious levels. But is recent stimulus designed to simply pump up sharemarket sentiment?

  • Jessica Sier

September

JPMorgan Chase headquarters in New York where long working hours are the norm.

JPMorgan to cap junior bankers’ working day – at 13 hours

The move comes as Wall Street banks look to allay concerns that they have fostered a culture of overworking.

  • James Warrington
New Passionfruit Seltzer from Fellr

Can sorbet sell hard seltzer? Fellr is banking on it for the summer

The local alcohol brand faces intense competition from overseas giants, including White Claw. The tie-up with hot gelato outfit Messina appears to be working.

  • Carrie LaFrenz

August

Allkinds general manager Paula Gorman says Gen Alpha are ready to spend - with their parents’ help.

The Australian brands cashing in on Gen Alpha’s skincare obsession

They can’t drive yet, but the spending power of people born after 2010 is predicted to outstrip that of their parents and Gen Z combined.

  • Lauren Sams
Social media app TikTok

I watched 100 fintok videos – here are five finfluencers to follow

Critics say you can’t explain complex issues in 30 seconds, but some young content creators on TikTok do it really well – particularly Australian women.

  • Tim Mackay

July

Vice President Kamala Harris speaks at a college sorority annual convention  in Dallas.

Why Harris is drawing in crucial Gen Z voters

The presumptive Democratic presidential candidate’s campaign gets under way with an explosion of online content that’s drawing in the younger generation.

  • Martha Muir and Sophie Spiegelberger
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Bosses fear CFMEU; ASX pump-and-dump crew hit; Top 10 banker deals

Read everything that’s happened in the news so far today.

Evidence of a link between social media and poor mental health in young women is growing.

America’s most powerful export may be anxiety

What if mental health cannot be separated from culture, and cultural forces are making young English-speakers unhappy?

  • Derek Thompson
Jimmy Harvey is a fashion designer and collector of Mambo T-shirts and prints.

Why Millennials will pay $1000 for your old shirts

Forty years after the launch of Mambo, young Australians are again obsessed with the brand.

  • Lucy Dean
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Why sneaker king Nike was kicked into an $18b black hole

The world’s largest sportswear maker is in crisis following a disastrous restructuring, and as its sneakers lose some of their cultural cachet.

  • Sara Germano
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June

Matildas player Hayley Raso and Oroton CEO Jennifer Child at Oroton’s head office in Sydney.

How fashion and beauty are cashing in on the Olympics

The 2024 Games are being called “the fashion Olympics”, and Australian brands are muscling in on the action.

  • Lauren Sams
Sydney university friends Chloe Linstrom, Gerard Buttigieg, and Rose Donnelly say students are spending more time working and less on campus amid growing cost of living pressures.

Online lectures at double speed: what uni is really like in 2024

Domestic students are being held back and international students aren’t getting what they need, says one expert. Universities know this. Why aren’t they doing more?

  • Gus McCubbing and Julie Hare
Peace. love and understanding: who, in 2024, would be considered “pure” enough to fund music or arts festivals?

Britain’s arts sector learns the cost of being too pure for finance

A bank and asset manager have withdrawn their sponsorship of music and book festivals in the UK after activists called for boycotts.

  • Celia Walden
Iris Smit, founder of The Quick Flick, says dupe culture threatens small businesses like her own, and the beauty industry in general.

Better than the real thing? How beauty dupe culture took over

Social media and young people hungry for luxurious cosmetics have led to a boom in cheap versions of expensive products. Companies are cashing in on the trend.

  • Lauren Sams

May

A recent poll by market research firm Mintel found that 47 per cent of men aged between 18 and 34 in the UK had used a dating website or app in the year to December, compared with 25 per cent of women of the same age.

Why young women are falling out of love with dating apps

Gen Z is a priority for Tinder and Bumble but threats and unsolicited material from potential suitors often turn users off.

  • Stephanie Stacey

Original URL: https://www.afr.com/topic/millennials-hpv