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Don't call it a Google jacket... smart money's on Levi's trucker cred

There is absolutely no reason I need a jean jacket to tell me my Uber is arriving, but I'm always amused when it does. Thanks, coat. So considerate.

The new Levi's Trucker Jacket, made in collaboration with Google, does a lot of unnecessary but delightful things.

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    Original URL: https://www.afr.com/link/follow-20180101-p52zk7