EOFY sales 2025: Best Apple product deals in Australia

With the ability to track your luggage, keys, pets and everything in-between - this small but mighty device is a must-have for "lazy and forgetful" people.

Harriet Amurao

6 min read

June 6, 2025 - 10:55AM

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The Apple AirTag has been slashed in Amazon's MId-Year sale. Picture: TikTok/@carrieberkk

It's that time of year again.

The end of financial year (EOFY) sales kicked off early, giving you a golden opportunity to grab Apple tech at discounted prices.

To further sweeten the deal, if you plan on using an iPad, MacBook or iPhone for work, you may be eligible to claim them as a tax deduction and get a little extra back when you complete your tax return.

To help you find what you're looking for, we'll be rounding up all the best deals on Apple products from now until the end of June.

RELATED: Best early EOFY deals

We've spotted 10 per cent off the Apple AirTag 4 Pack, which is now down to $148 (from $165). Shoppers say they "can't live without" the handy tracking device as it can be used while travelling, on your keys, your dog or cat's collar and more.

"...It’s a solid product, and now I can be lazy and forgetful without the heart attack of wondering where the hell I put my stuff," one five-star reviewer wrote.

There's also 15 per cent off Apple MacBook Air Laptop (M2/8GB/512GB) (now $1602.59, down from $1884.38), 11 per cent off Apple AirPods Max - Orange (now $803.68, down from $899), 17 per cent off Apple iPhone 15 (512GB) (now $1499, down from $1799) and 10 per cent off the Apple Pencil 2nd Gen (now $198,down from $219).

Don't forget to bookmark this page as we will be regularly updating it as more deals land!

Please note: Items are in stock and prices are correct at time of publishing.

BEST EARLY END OF FINANCIAL YEAR AIRPODS, AIRPODS PRO AND AIRPODS MAX DEALS 2025

Apple AirPods Max. Picture: Supplied.

Amazon Australia

See more deals at Amazon Australia.

The Good Guys

$30 off Apple AirPods 4 with Active Noise Cancellation, $269 (down from $299)

See more deals at The Good Guys.

BEST EARLY END OF FINANCIAL YEAR MACBOOK AND IMAC DEALS 2025

MacBook Air with M3. Picture: Apple.

Amazon Australia

See more deals at Amazon Australia.

BEST EARLY END OF FINANCIAL YEAR IPAD DEALS 2025

Apple iPad. Picture: Apple.

Amazon Australia

See more deals at Amazon Australia.

BEST EARLY END OF FINANCIAL YEAR IPHONE DEALS 2025

Apple iPhone 15 Pro and iPhone 15 Pro Max. Picture: Apple.

Amazon Australia

Shop more iPhone deals at Amazon Australia.

The Good Guys

Shop more iPhone deals at The Good Guys.

Vodafone

Shop more deals at Vodafone.

Apple

Get credit if you trade in an eligible iPhone 12 or higher

See more at Apple.

Telstra

Get an extra $200 when you trade in your old iPhone

See more deals at Telstra.

Optus

Get Apple Watch Series 9 for $99 when you buy an iPhone 16 or iPhone 16 Pro over 24 or 36 months and remain on an eligible SIM & Watch plan

See more deals at Optus.

BEST EARLY END OF FINANCIAL YEAR APPLE WATCH DEALS 2025

Apple Watch. Picture: Apple.

Amazon Australia

10 per cent off Apple Watch Ultra 2 GPS + Cellular 49mm, $1399 (down from $1549)

Shop more Apple Watch deals at Amazon Australia.

BEST EARLY END OF FINANCIAL YEAR APPLE PENCIL, AIRTAG, CHARGERS & ACCESSORIES DEALS 2025

Artist Eric “Efdot” Friedensohn works on a Josh Gibson baseball card using his iPad Pro and Apple Pencil. Picture: Apple.

Amazon Australia

Shop more deals at Amazon Australia.

THE ICONIC

Shop more deals at The Iconic.

FREQUENTLY ASKED QUESTIONS

WHAT’S THE DIFFERENCE BETWEEN AIRPODS MODELS?

Apple AirPods. Image: Wendy Wei/Pexels.

The AirPods lineup includes several models, each with distinct features:

AirPods (2nd Generation): These are Apple's entry-level model offering up to five hours of listening time off a single charge, and an integrated H1 chip for fast wireless connection to your devices. The simple buds have a universal design that makes them comfortable to wear for most people. They also come with voice-assistant Siri, so you can use them completely hands-free.

AirPods (3rd Generation): A hybrid between the Apple AirPods (2nd Gen) and the Apple AirPods Pro, the Apple AirPods (3rd Gen) keep the shorter stem and water-resistant design of the Pros, but lack their active noise cancellation technology. They come with Adaptive EQ, up to six hours of listening time, and a contoured design for a comfortable fit.

AirPods Pro (2nd Generation): The premium earbuds in Apple's lineup, the Pros offer active noise cancellation, Adaptive EQ, and personalised Spatial Audio. They have silicone tips for a better fit and seal, are sweat and water-resistant, and come with a MagSafe Charging Case. The latest version also includes a USB-C charging port.

AirPods Max: The AirPods Max are the only over-ear headphones currently in Apple's lineup. They are widely considered some of the best noise-cancelling headphones you can buy, and come with spatial audio with dynamic head tracking, a transparency mode, and up to 20 hours of battery life.

AirPods 4: The newest addition to Apple's AirPods lineup - the AirPods 4 are available in a regular and Active Noise Cancellation version. They've been redesigned for all-day comfort and stability, and offers personalised Spatial Audio, force sensor, up to five hours of listening time on one charge and it's dust, sweat and water-resistant.

Each model supports quick iPhone pairing and hands-free Siri controls. The more expensive models, like the AirPods Pro, offer additional features like wireless charging and better sound quality due to active noise-cancellation.

When choosing between the models, consider what features are most important to you, such as battery life, sound quality, and whether you want noise cancellation. Also, keep in mind that the latest AirPods Pro now charges via USB-C, aligning with the newer iPhone models.

HOW LONG DO THE END OF FINANCIAL YEAR SALES LAST?

End of financial year sales differ from retailer to retailer. Some will run their deals all throughout June, while others may wait until the final week of the month to drop their sale. Most sales typically end on 30 June.

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Harriet AmuraoShopping writer

Harriet knows a lot about helping Australian shoppers find the exact product they’re looking for. She started her career at popular fashion website Showpo where she analysed thousands of fashion pieces (how stretchy is that dress?, are those linen pants see-through?) to create the detailed product descriptions online shoppers rely on. She joined the news.com.au checkout team in 2022 and spends every day scouring the web for deals to share and new products to test and review. She’s always on the lookout for new trends and the dupes that are just as good as the expensive version. When she isn't working, she's most likely being influenced into buying trending TikTok products or gushing over her dogs.