May 2023
When it comes Indigenous representation, the AFL doesn’t stack up
The AFL has strong Indigenous representation on the field, but club board members say more needs to be done to boost these figures off-field.
- Gus McCubbing
AFL backs Yes vote for Indigenous Voice
The AFL said it had taken a Yes stance after many discussions and consultation with clubs, staff, players and its own Aboriginal and Torres Strait Islander advisory council.
- Melissa Woods
March 2023
The big CEO call overshadowing AFL’s blockbuster season
AFL chairman Richard Goyder is primed for a record-breaking opener for the AFL season, despite mounting questions over CEO succession.
- Patrick Durkin
July 2022
AFL clubs set their sights on a multibillion dollar market
Indian-born AFL ambassador Molina Asthana says attracting diverse audiences makes sense economically and socially.
- Michael Bleby
December 2021
Archies Footwear spurns private equity suitors
The group makes stylish thongs with arch supports, has AFL star Dustin Martin as a figurehead, and is doubling growth each year.
- Simon Evans
April 2021
Dusty’s goalkicking helps power Voost buyout
AFL star Dustin Martin was crucial in driving stellar growth at Voost, says a co-founder of the vitamins group that’s being bought by Procter & Gamble.
- Simon Evans
October 2020
AFL's wild ride ends with grand final pilgrimage
Richmond supporter Louis Blitsas began his pilgrimage weeks ago and will join 30,000 fans at the Gabba in Brisbane.
- Patrick Durkin and Luke Housego
AFL kicks business goal in league country
With the grand final outside Melbourne, can the AFL keep up a surge of support in non-traditional turf?
- Liam Walsh and Luke Housego
June 2020
AFL's return redraws age-old battle lines
Thursday night's return of the AFL will see the bitumen separating the two suburbs become a battle line
- Max Mason
May 2020
AFL blockbusters locked in for restart
The AFL has announced a series of heavyweight Thursday and Friday night fixtures as it aims to reopen the 2020 season with a bang next month.
- Shayne Hope
AFL pushes for June 11 blockbuster return
The AFL is keen to ensure rival NRL, which kicks off again on May 28, does not steal too big a march on its season.
- Patrick Durkin
March 2020
The AFL clubs taking the biggest hit from empty stadiums
No matter what happens, Thursday night's kick-off of the 2020 AFL season will be historic.
- Myriam Robin
The directors buying into their cratering companies
With trading windows wide open, some insiders have had the cash on hand to buy while the going is cheap.
- Myriam Robin
September 2019
A league of their own: AFL draws new boundaries
Saturday's AFL grand final will be a story of vindication and redemption but the two final teams know there is more at stake too.
- Patrick Durkin
How mindfulness gives Richmond the edge
The club's use of mindfulness, promoting fun over fear and sharing intimate personal secrets is likely to be widely adopted if the club wins two out of three premierships.
- Patrick Durkin
We're on a winner, says GWS president Tony Shepherd
A grand final berth will boost membership, attendance and corporate support for a club that has done it tough, says Tony Shepherd.
- Patrick Durkin
- Exclusive
- AFL 2019
Richmond's message for corporate Australia
Corporate heavyweights and CEOs will descend on the MCG on Friday night for the AFL finals which have become as much business as sport.
- Patrick Durkin