Locked down in his apartment in Melbourne in his early 20s, Ben Simpson, the owner of crypto strategy organisation Collective Shift, was struggling to grow his business, facing bankruptcy and had nothing to do but work.
Simpson, now 26, needed Collective Shift to be a success. He had sold his cryptocurrency holdings, investing $1 million into the fledgling business, and the sales had come with a hefty tax bill, which he could not pay.