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Australia 'digitally primed' after COVID-19

Jenny Wiggins
Jenny WigginsInfrastructure reporter

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COVID-19 has busted myths over how fast people can adopt digital technology and will permanently change the way businesses interact with consumers, chief executives say.

Markets are now "digitally primed" because analog habits have been broken, Salesforce chief executive Pip Marlow told The Australian Financial Review's Future Briefings series on Tuesday.

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Jenny Wiggins writes on business, specialising in infrastructure, telecommunications and transport. Connect with Jenny on Twitter. Email Jenny at jwiggins@afr.com

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    Original URL: https://www.afr.com/technology/australia-digitally-primed-after-covid-19-20200929-p56078