The shift piqued my interest. Does this represent a growing trend, and if so, what does that mean for efforts to nudge people towards more plant-based diets?
For many, the real meaning of Christmas lies in sharing meals with family and friends. These feasts are often extravagant in style or size (or both) and are designed without our gut microbiomes and arteries in mind: Such is their joy.
They’re also often laden with tradition. My family’s festive table, however, has been through a series of evolutions. My pescetarian childhood Christmas was celebrated around an enormous bowl of pesto pasta. We had a few years of the traditional roast turkey, followed by beef when it was decided a big bird wasn’t worth the stress. Then the feast was vegan until last year, when my parents decided to welcome small amounts of dairy back into their lives.
