Why everyone hands this CEO the wine list at restaurants
Not everyone can tell the grape variety, age and region of a wine – but advertising executive Michael Rebelo has the sommelier certificate to prove it. From the upcoming July issue out on June 28.
How did wine studies first pique your interest? I was in my early 30s, living in Singapore, and got this marketing email from Court of Master Sommeliers. They had two Grand Cru sommeliers in town. So I enrolled. In a class of 50, I was the only person not working in the restaurant business, the only person in advertising and marketing.
Sam Buckingham-JonesMedia and marketing reporterSam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.
