Within five minutes of Jock Zonfrillo’s sudden death being announced on his Instagram account last Monday, an official comment from Network Ten and production company Endemol Shine landed in media inboxes. It was 2.12pm in Sydney.
By then, top sales, production and publicity executives at Ten had been on the phones for hours. Some who were on the calls said many were in tears.
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Mark Di Stefano is Rear Window columnist, based in the Sydney newsroom. He previously worked at BuzzFeed, the Financial Times and The Information before joining the Financial Review as a media and tech correspondent. Connect with Mark on Twitter. Email Mark at mark.distefano@afr.com
Sam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.
Carrie LaFrenz is a senior journalist covering retail/consumer goods. She previously covered healthcare/biotech. Carrie has won multiple awards for her journalism including financial journalist of the year from The National Press Club. Connect with Carrie on Twitter. Email Carrie at carrie.lafrenz@afr.com
