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How F45 plans to avoid becoming a ‘fad’

Miranda Ward

Training company F45 is keeping its eye on the ball as it seeks to avoid becoming a health “fad” by finding new ways to provide relevance to new and existing customers through organic expansion opportunities.

F45 wants to avoid becoming a health “fad”. Ryan Osland

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Miranda Ward is a journalist covering media and marketing for The Australian Financial Review based in the Sydney office. Connect with Miranda on Twitter. Email Miranda at miward@afr.com

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    Original URL: https://www.afr.com/companies/media-and-marketing/how-f45-plans-to-avoid-becoming-a-fad-20210608-p57z3t