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Penfolds or a smooth Ningxia red? China’s wine tastes are changing

Australian wine has long been a favourite in China, but an economic downturn along with a government push to “Shop in China” is seeing local vintners step up the competition.

Jessica Sier

To sit down to a banquet in China is to enjoy a glass of Penfolds.

One year after the tariffs on Australian wine were lifted in China, the premium wine label is once more a fixture on the tables of business dinners and special occasions across the mainland.

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Jessica Sier is the North Asia Correspondent for The Australian Financial Review. She is based in Tokyo, Japan. Jessica has previously written on technology, global capital markets and economics. Connect with Jessica on Twitter. Email Jessica at jessica.sier@afr.com

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    Original URL: https://www.afr.com/world/asia/penfolds-or-a-smooth-ningxia-red-china-s-wine-tastes-are-changing-20250501-p5lvwc