Wave of productivity: How surfing adds billions to the economy
Board-riding CEOs Brooke Farris and Nick Nicolaides say hitting the water is good for their work, backing a study that estimates surfing contributes about $1.9 trillion to the global economy.
It is something the Rip Curl chief executive reminds herself regularly when the busyness of life threatens to stop her from getting to the beach.
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Euan Black is the health and wellness reporter at The Australian Financial Review. He was the work and careers reporter. Email Euan at euan.black@afr.com