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Investors hope for U-turn in Baraja fortunes after millions wiped out

Paul Smith

Investors in the struggling start-up Baraja, which built tech for the driverless car industry, are hoping a change of product direction can revive its fortunes, even though a major backer has written down its holding in the company to almost nothing.

Baraja was one of Australia’s most highly rated start-ups, raising almost $100 million in external funding from investors including Blackbird Ventures and the CSIRO-backed Main Sequence Ventures, which previously valued it over $300 million in 2021.

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Paul Smith edits the technology coverage and has been a leading writer on the sector for 20 years. He covers big tech, business use of tech, the fast-growing Australian tech industry and start-ups, telecommunications and national innovation policy. Connect with Paul on Twitter. Email Paul at psmith@afr.com

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    Original URL: https://www.afr.com/technology/investors-hope-for-u-turn-in-baraja-fortunes-after-millions-wiped-out-20250312-p5livi