Hiro Brands calls in administrators, 120 jobs on the line
Zoe SamiosBusiness reporter
The majority of employees at Hiro Brands, the cosmetic and personal care group backed by BRC Capital, will lose their jobs after the company called in administrators.
Hiro is one of 10 companies in the BRC Capital portfolio that has collapsed in less than two months, raising questions about the firm, a major sponsor of the Melbourne Rebels rugby union team. BRC Capital has investments in technology and real estate.
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Zoe Samios covers wagering and the business of sport from the AFR's Sydney newsroom. She was previously the media and telecommunications reporter for The Sydney Morning Herald and The Age, and covered media at The Australian. Connect with Zoe on Twitter. Email Zoe at zoe.samios@afr.com
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