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Sue Mitchell

Retailers face triple-whammy challenge

The post-COVID normalisation in demand has coincided with a cost-of-living crunch and soaring costs, which will squeeze sales and earnings in 2024.

Spare a thought for the nation’s major retailers.

I know – it’s hard to muster sympathy when many retailers made out like bandits during the pandemic, capitalising on bored, house-bound shoppers to book eye-watering profits off booming sales.

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Sue Mitchell writes the fortnightly Window Shopping column for the Financial Review and has covered retailing for over 30 years. Connect with Sue on Twitter. Email Sue at smitchell2045@gmail.com

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    Original URL: https://www.afr.com/companies/retail/retailers-face-triple-whammy-challenge-as-sales-fall-costs-rise-20230816-p5dwyi