Aiming for the stars, Jacques failed Rio's grassroots
Jean-Sebastien Jacques wanted Rio Tinto to take on the world. But he failed to take care of the basics in its Australian backyard.
Rio Tinto chief executive Jean-Sebastien Jacques has stepped down. Bloomberg
In the mind of Jean-Sebastien Jacques, Rio Tinto's name belonged up in lights beside some of the world's biggest and most powerful brands.
Where others saw BHP as the competition, he named Facebook and Google as Rio's opponents in the race to secure the world's brightest young minds, while Apple Corporation, Nespresso and Amazon were secured as partners on niche projects.
Subscribe to gift this article
Gift 5 articles to anyone you choose each month when you subscribe.
Subscribe nowAlready a subscriber?
Introducing your Newsfeed
Follow the topics, people and companies that matter to you.
Find out moreRead More
Latest In Mining
Fetching latest articles