Australian marketers are not overly concerned over reports accusing Facebook of an inadequate response to hate speech, misinformation and violent content, and are not looking to boycott the platform, says the chief executive of the country’s fourth largest media buying agency, PHD.

Facebook chief executive Mark Zuckerberg has attempted to deflect from a series of damning reports about the company’s internal culture based on documents leaked by a whistleblower with the corporate rebrand to Meta. But in Australia marketers are yet to yank advertising spend from the platform, says Mark Jarrett.