Here, There & Everywhere is doubling down on its core propositions of digital audio as it seeks to ensure the company is meeting the needs of advertisers in the current media landscape.
“What advertisers are today and into the future, they’re looking for scale of attentive audience, they’re looking for multi-platform content delivery, they’re looking for an easy transaction, and they’re increasingly looking for data targeting capability,” HT&E chief executive Ciaran Davis told The Australian Financial Review.
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Miranda Ward is a journalist covering media and marketing for The Australian Financial Review based in the Sydney office. Connect with Miranda on Twitter. Email Miranda at miward@afr.com
