Elon Musk’s takeover of Twitter (now known as X) has taken an intriguing twist. The serial entrepreneur plans to add a suite of banking products to the social network next year, as he attempts to build a US “super app” with financial services as its core.
After his disruption of the automotive and space industries, bankers are on notice that Musk has them in his sights – just like former Twitter boss Jack Dorsey, who has spent years building a banking app in the form of Block’s Cash App.