NewsBite

James Madden

PM must stand firm on social media ban in the face of pressure from global behemoths

James Madden
Anthony Albanese says he is sticking with his quest to make the world of social media safer for Australian teenagers. Picture: Getty Images
Anthony Albanese says he is sticking with his quest to make the world of social media safer for Australian teenagers. Picture: Getty Images
The Australian Business Network

Amid the blanket advertising afforded to TikTok in the AFR last week was this rib-tickler.

“Remember how it felt when you discovered your favourite book?

“The one you didn’t want to end? For a new generation, that moment is happening on #BookTok.”

For the gloriously uninitiated, BookTok is a subcommunity on the video sharing app where users talk about literature.

The TikTok ad – which is targeting parents, not children – would have you believe that the social media platform is helping Aussie teens fall in love with reading.

It’s as brazen a claim as it is dangerous.

There’s mountains of evidence that show the damage that social media platforms inflict on teenage hearts and minds that are ill-equipped to deal with the bullying and societal pressures that the apps facilitate, but there’s precious little data that suggests your kid benefits academically from occupying that online space.

Australia social media ban criticized, applauded in Europe

And that’s because the idea – like so much about social media – is outrageously false.

Anthony Albanese says he is sticking to his policy guns in the battle against Meta and Google’s theft of news content, and in his quest to make the world of social media safer for Australian teenagers.

More power to him.

But he has a lot to lose. Any backdown in the face of the looming public charm offensive by the powerful social media platforms would be a moral and political surrender of the most egregious kind, and would heap misery on our most vulnerable generation.

It would also not augur well for the government’s inevitable future skirmishes with the big tech players on the safeguarding of journalism, and the vexed issue of AI.

James Madden
James MaddenMedia Editor

James Madden has worked for The Australian for over 20 years. As a reporter, he covered courts, crime and politics in Sydney and Melbourne. James was previously Sydney chief of staff, deputy national chief of staff and national chief of staff, and was appointed media editor in 2021.

Add your comment to this story

To join the conversation, please Don't have an account? Register

Join the conversation, you are commenting as Logout

Original URL: https://www.theaustralian.com.au/business/media/pm-must-stand-firm-on-social-media-ban-in-the-face-of-pressure-from-global-behemoths/news-story/1fe38f047014f25cef62314bcf20a1a5