Main parties focused ad spend on TV
The total advertising election campaign spend of $54m was spread across Seven, Nine, Paramount, SBS and Foxtel.
The total advertising election campaign spend of $54m was spread across Seven, Nine, Paramount, SBS and Foxtel.
Patrick Delany says in the current media landscape, media companies that ‘stand still’ are unlikely to survive.
Election coverage is traditionally a time for brutal assessments, but it’s not often you see panel guests dump on their own show. We get the feeling this party strategist won’t be asked back.
How dispiriting to think that senior politicians would be prouder of their spin than their substance.
As with all radio stations, breakfast programs set the tone for all of the other shows that follow throughout the day.
The former Nine boss’s ascension to the head of Saudi Arabian-based Middle East and North Africa broadcaster MBC will link him to the Foxtel Group.
The ABC’s looming deal with oOh!media is likely to reignite debate over whether the ABC is pouring its resources into areas where they are needed the most.
The editor of Nine’s most read news masthead, The Sydney Morning Herald, is enjoying an extended holiday in New York during the height of the federal election campaign, staying in former PM Malcolm Turnbull’s apartment.
Federal elections only come around once every three years, so for journalists, the election campaign is a rare month of big stories. Why then has SMH boss Bevan Shields decided to jet off on a vacation?
The good news for broadcasters is evening bulletins have reversed the trend of declining free-to-air TV audiences with some of the best ratings figures since 2022.
Original URL: https://www.theaustralian.com.au/author/james-madden