Cadbury drops influencer Jade Tuncdoruk after offensive UberEats rant
Controversial Instagram model Jade Tuncdoruk has now been dropped by chocolate giant Cadbury Australia after an internal review into two separate social media faux pas.
Confidential
Don't miss out on the headlines from Confidential. Followed categories will be added to My News.
The nightmare continues for Sydney influencer Jade Tuncdoruk despite her best efforts to put recent controversies behind her.
Confidential hears the controversial Instagram model has now been dropped by chocolate giant Cadbury Australia, following an internal review into two separate incidents.
Tuncdoruk, 26, was a paid ambassador for the confectionery company and most recently promoted their Caramilk ice-cream on social media, however, a representative for Cadbury confirmed the company will no longer be affiliated with her.
“We have no plans to engage this influencer in the foreseeable future,” a spokesman said adding that her views “don’t reflect our values.”
Tuncdoruk fled Sydney for Paris last month amid a firestorm of criticism over offensive comments she made about non-English speaking Uber Eats drivers in 2017.
More recently, she was accused of pressuring a small business into refunding a $2,000 deposit after ignoring their terms and conditions.
“Hello everyone. I just wanted to say that I’m sorry for the way I’ve conducted myself recently,” she previously wrote on Instagram.
“I’m aware that my actions were poorly thought out and lack integrity. I want everyone to know that I hold myself to a higher standard than this.
“I’ve made it my priority to reevaluate the aspects of my life that may have lead to the disconnect between my soul and my actions. I am sorry to anyone I’ve let down, including myself.”
In January, Tuncdoruk’s Uber Eats rant resurfaced on social media, in which she branded foreign workers “annoying”.
“I order off you guys all the time and I’m starting to find it really annoying that you have so many non-English speaking delivery people who can’t follow basic delivery instructions,” she wrote.
“I got a notification today saying my food was arriving and it took the person a further 20 mins to get to my door because he didn’t read my delivery instructions properly and when I called him to explain he didn’t understand a word I was saying.
“Your GPS is consistently sending drivers to the wrong address which I’ve explained in my instructions which most people read and have no problem with but when foreigners are delivering it takes twice as long for me to receive my then cold food. Sort it out.”
In a separate incident, Tuncdoruk, who boasts nearly half a million Instagram followers, used her platform to pressure holiday rental company Weekenda into refunding a $2000 deposit in full after her wedding was postponed.
She included a link to the small business, which prompted some of her followers to lash out at them.
In an Instagram post, the business accused Toncdoruk of entitled behaviour by trying to “bypass” the rules when she ignored the terms and conditions.