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An industry that began in the 1950s now breeds Olympic swimming gold

An industry that began in the 1950s now breeds Olympic swimming gold

The rise of learn-to-swim schools in Australia has delivered an unexpected benefit: generations of elite swimmers faster than anyone else on Earth.

For kids who grow up on the coast of Australia, learning to swim is as much a cultural phenomenon as a survival skill.

Primary school swimming programs are compulsory in several states and there are hundreds of learn-to-swim businesses across the country dedicated to teaching water safety.

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Zoe Samios
Zoe SamiosBusiness reporterZoe Samios covers wagering and the business of sport from the AFR's Sydney newsroom. She was previously the media and telecommunications reporter for The Sydney Morning Herald and The Age, and covered media at The Australian. Connect with Zoe on Twitter. Email Zoe at zoe.samios@afr.com

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Original URL: https://www.afr.com/world/europe/an-industry-that-began-in-the-1950s-now-breeds-olympic-swimming-gold-20240716-p5ju3y