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What business learnt in the time of coronavirus

What business learnt in the time of coronavirus

Most chief executives are preparing for the volatility of 2020 to continue even if the global economy starts to recover.

What was an urgent crisis in February and March has turned into a gruelling marathon. 

Andrew HillContributor

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After the the end of the most punishing year of their careers and just starting an uncertain new year, business leaders are united in one belief: the volatility of the past 12 months is far from over.

“I spend a lot of my time looking at all those spinning plates out there,” says Sean Menke, chief executive of Sabre, the flight booking and hotel reservations technology company, whose prospects are tied to the unpredictable fate of the travel industry. “You’re trying to do a forward calculation of what airline capacity is going to be like in the next two years. You think about the impact on travel agencies and the hospitality scene. If you’re dealing with a slow recovery, what are the other options to grow your business?”

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Andrew Hill
Andrew HillContributorAndrew Hill is an associate editor and the management editor of the Financial Times. He is a former City editor, financial editor and comment and analysis editor.

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Original URL: https://www.afr.com/work-and-careers/management/what-business-learnt-in-the-time-of-coronavirus-20210104-p56rje