The AFR View
The lessons of Microsoft's return to the top
In 2000, Microsoft was the most valuable listed company in the world. In 2019, it is back. Its chief executive Satya Nadella talked about what happened in between.
Microsoft chief executive Satya Nadella is a keen student of business history, so he would know what a rare thing it is for a faded corporate giant to regain its old eminence.
Mr Nadella was the guest at The Australian Financial Review’s Chanticleer Lunch in Sydney yesterday. He was there as the boss of a company that was co-started by archetypal geek-billionaire Bill Gates, and has now run the entire cycle: from world-beating innovator, to evil empire, to has-been, and under Mr Nadella’s leadership back to corporate wunderkind.
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