Meta exempted top advertisers from standard content moderation
Hannah Murphy and Madhumita Murgia
San Francisco/London | Meta exempted some of its top advertisers from its usual content moderation process, shielding its multibillion-dollar business amid internal concerns that the company’s systems mistakenly penalised top brands.
According to internal documents from 2023 seen by the Financial Times, the Facebook and Instagram owner introduced a series of “guardrails” that “protect high spenders”.
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Financial Times
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