Google Search is collapsing. Here is how to profit from AI
For those who can inject credibility, provenance and structure into the system, the next era of instant answer discovery offers strategic upside and a chance to lead.
The web’s main gateway is about to vanish in a puff of generative smoke. According to Statcounter, Google’s global search market share dropped below 90 per cent for the first time in nearly a decade.
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James Dore is marketing director at Campaign Digital