Apple and Samsung battle intensifies as Australian smartphone sales slow
Australians bought 1 million fewer smartphones last year than in 2014, as higher prices, market saturation and an off year for Apple's iPhone saw Google's Android operating system retain its local dominance.
The annual Australian Smartphone and Wearables Devices Market Study from research firm Telsyte also found sales of smart watches – led by the Apple Watch – remained sluggish, but the adoption of fitness-related wearable technology was taking off.
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