The Commonwealth Treasury’s Insights into the first six months of JobKeeper was dumped on Monday, of course, being “Freedom Day” in the major media market of New South Wales. That’s public relations sorcery, right there. Fully three years into its bondage to Josh Frydenberg, the once-great department is now as alive to the forces of PR as it is to those of economics.
Team Frydenberg was correct to assume the nation’s economics journalists would either be in Sydney getting a haircut or in Canberra driven to distraction by the Instagram posts of their friends in Sydney getting a haircut.