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Ghost towns no more: How Newfoundland has dialled up tourism

Ghost towns no more: How Newfoundland has dialled up tourism

Since the Canadian outpost’s cod fishery closed in the 1990s, it has turned to charming visitors with its scenery, wildlife and quaint villages.

The scenic Battery region in St. John’s, the capital of Newfoundland. The lower houses are often battered by waves during storms. 

Tim Moore

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On a standard map of the world, Newfoundland is a cartographical outcast, hiding behind Greenland up in that lonely, top-left corner. But lean over a globe and its proximity to Europe becomes startlingly apparent: a shade over 3000 kilometres to Ireland or Portugal, not much more than half the transatlantic distance to New York.

This adjacency shaped the province’s post-indigenous history, a new land to be found through no more than a wrong turn, contrary winds or a premeditated short, sharp foray into the unknown. A hardy band of Vikings settled here for a few decades back in the 11th century, and 400 years later Giovanni Caboto – John Cabot to his Bristolian sponsors – kick-started Newfoundland’s defining industry when his crew lowered a basket into the waters off the Avalon peninsula and brought it up flapping with fat silver cod.

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Financial Times

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Original URL: https://www.afr.com/life-and-luxury/travel/ghost-towns-no-more-how-newfoundland-has-dialled-up-tourism-20230412-p5czyr