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The Apple Watch is 10. What’s next for the world’s No.1 wearable?

The Apple Watch is 10. What’s next for the world’s No.1 wearable?

There is room to refine and improve on the design, and how quickly the wearer can read something or receive information, says Apple’s Eric Jue.

The Apple Watch Ultra 2 on show at Apple Park in Cupertino, California, in September 2024. Bloomberg

Of all the milestones this year, one has unusual significance. The Apple Watch is now a decade old, its impact one for the ages as it’s now the No. 1 device worn on the human wrist.

It might be called a watch, but “device” is a better description given that time-telling is a mere fraction of the multiple indications, measurements, connections, alerts and broader information that Apple brings to the forearm, in many cases for the first time. About 329 million units have been sold to date (per CCS Insight), and it’s outperformed the entire Swiss industry on an annual basis, a feat that’s earned it some $US20 billion ($30.7 billion) since it launched in 2015.

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Bani McSpedden
Bani McSpeddenWatch editorBani McSpedden is watch editor of The Australian Financial Review. Connect with Bani on Twitter. Email Bani at bani@bigpond.com.au

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Original URL: https://www.afr.com/life-and-luxury/fashion-and-style/the-apple-watch-is-10-what-s-next-for-the-world-s-no-1-wearable-20250723-p5mh8l