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Luxury price increases leave gap for Australian brands

Luxury goods are more expensive than ever. Customers are still buying - but they’re also looking for alternatives.

Lauren Sams
Lauren SamsFashion editor

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Monica Tarca does not make handbags for luxury customers – and she believes it’s the reason her business, Vestirsi, is set to triple revenue, from $1 million in 2023 to $3.5 million this year.

“We have seen exponential growth in demand for reasonably priced but stylish leather goods,” says Tarca, whose business operates out of Burpengary near Brisbane. “The luxury brands operate at a different level of the market and court a different client. We are not a designer brand; we are an alternative at a much more reasonable price.”

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Lauren Sams is the fashion editor, based in Sydney. She writes about lifestyle including the arts, entertainment, fashion and travel. Lauren has worked as a features editor and fashion journalist for ELLE, marie claire and more. Email Lauren at lauren.sams@afr.com

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    Original URL: https://www.afr.com/life-and-luxury/fashion-and-style/luxury-price-increases-leave-gap-for-australian-brands-20240430-p5fnqy