‘We’re not Logos by the Sea’: How to make arts sponsorships work
Transfield’s exit from Sydney Biennale in 2014 started a torturous recent history for corporate support, but there are still successful exceptions.
Aqualand founder Jin Lin with David Handley, founder of Sculpture By The Sea, which the developer has sponsored since 2016.
When property developer Aqualand first approached Sculpture by the Sea founder David Handley to discuss a possible sponsorship, he was wary.
Many wealthy private companies had suggested working with the annual Sydney institution before, but too often negotiations hurtled down the same dispiriting track.
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