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Corporate crowds boost Australian Open ticket sales

Ayesha de Kretser

Corporate crowds are up for this year’s Australian Open as new data shows the grand slam tournament is Melbourne’s most popular sporting event for both domestic and international travellers.

Flight Centre’s business booking arm Corporate Traveller said transport and hotel bookings for the 15-day event are 725 per cent bigger than last year’s Boxing Day Test, 73 per cent more than the AFL Grand Final, and 56 per cent higher than the Melbourne Cup.

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Ayesha de Kretser is a senior reporter with The Australian Financial Review covering the aviation and tourism sectors. She has previously reported on banking, mining and commodity markets. Connect with Ayesha on Twitter. Email Ayesha at ayesha.dekretser@afr.com.au

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    Original URL: https://www.afr.com/companies/tourism/corporate-crowds-boost-open-ticket-sales-20240109-p5ew2v