Woolies cuts prices in bid to catch Coles’ growth
Carrie LaFrenzSenior reporter
Profit margins at Woolworths could be pushed lower as the country’s largest supermarket retailer lowers prices to catch its smaller rival, Coles.
For the first time in years, Coles is outperforming Woolworths on sales and market share growth, although the rise in its food division profits still lags that of its larger rival.
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Carrie LaFrenz is a senior journalist covering retail/consumer goods. She previously covered healthcare/biotech. Carrie has won multiple awards for her journalism including financial journalist of the year from The National Press Club. Connect with Carrie on Twitter. Email Carrie at carrie.lafrenz@afr.com
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