KPMG Australia will force advisers in its consulting division to put the firm’s interests before their own, as part of a direction to pursue profit-generating work over engagements that boost individual targets.

The move, outlined in an email to the consulting division last Thursday and seen by The Australian Financial Review, is designed to improve the results in a business that failed to meet its revenue targets last financial year and is being overhauled to focus on technology-related work. Advisers were told to use a new “mandatory pricing tool” so they can “make more informed decisions on pricing and whether we pursue a piece of work or not”.