The worlds of Lucy Jackson and Nikki Westcott from We the Wild Ones and Blue Mountains artist Stephen Travers couldn’t be further apart at first glance.
Jackson and Westcott started a fashion label, Jagger & Stone, after runaway success with an Instagram account documenting the outfits they wore to music festivals. The Gold Coast duo now have a podcast, merchandise, a wine label, a clothing brand, and an influencer business.
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Sam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.