Ten targets SMEs with self-service ad platform
Network Ten is planning an aggressive push into the small-to-medium sized business advertising market with the launch of a self-service platform in a bid to capture a larger share of the segment.
From 2020, Ten will launch Buy10 YOU to try to crack the SME market which is dominated by Facebook and Google. Nine, publisher of The Australian Financial Review, launched its own self-service advertising platform for SMEs in July.
Subscribe to gift this article
Gift 5 articles to anyone you choose each month when you subscribe.
Subscribe nowAlready a subscriber?
Introducing your Newsfeed
Follow the topics, people and companies that matter to you.
Find out moreRead More
Latest In Media & marketing
Fetching latest articles