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Southern Cross and Network 10 affiliate deal ‘proceeding well’

Miranda Ward
Miranda WardMedia writer

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Southern Cross Austereo and Network 10 are ploughing ahead on making ready to sign an affiliation agreement, with Southern Cross already selling advertising packages for Network 10 programs in regional areas.

Speaking at the Macquarie Australia Conference, SCA chief executive Grant Blackley said SCA and Network Ten-owner ViacomCBS were “working cohesively” to finalise all terms for an affiliation agreement.

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Miranda Ward is a journalist covering media and marketing for The Australian Financial Review based in the Sydney office. Connect with Miranda on Twitter. Email Miranda at miward@afr.com

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    Original URL: https://www.afr.com/companies/media-and-marketing/southern-cross-and-network-10-affiliate-deal-proceeding-well-20210506-p57pgm