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Melbourne rivals hope Kyle and Jackie O’s sins haunt advertiser demand

Sam Buckingham-Jones

On Friday morning, Melbourne’s top-rating FM radio breakfast show, Fox FM’s Fifi, Fev and Nick, announced it had jacked up the prize for its “secret sound” competition to $150,000.

“We are giving Melbourne MORE!” they wrote on social media.

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Sam Buckingham-Jones is the media and marketing reporter at The Australian Financial Review. Connect with Sam on Twitter.

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    Original URL: https://www.afr.com/companies/media-and-marketing/melbourne-rivals-hope-kyle-and-jackie-o-s-sins-haunt-advertiser-demand-20240426-p5fmw2