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Football Australia chases record TV deal after Matildas success

Zoe Samios
Zoe SamiosBusiness reporter

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Football Australia will attempt to leverage the on-field success of the Matildas and their history-making television ratings to secure a new multimillion-dollar broadcast deal for the national soccer teams.

The governing body’s chief executive, James Johnson, is expecting a record-breaking cash injection for the sport after the FIFA Women’s World Cup. He says the money will be used to strengthen the national teams and boost grassroots participation.

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