Compared with the overall individual investor population, Millennial investors are nearly twice as likely to have a stake in companies or funds that target specific social or environmental outcomes, according to global research conducted by investment firm Morgan Stanley.
Philip Vernon's world-view and his career direction changed 10 years ago when his day job in finance intersected with his family's part-time obsession with environmentalism.
He was a senior member in Perpetual's securitisation business at the time when environmental protesters took their fight against Tasmanian logging company Gunns to the big end of town.
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Original URL: https://www.afr.com/companies/financial-services/australian-ethical-taps-millennials-for-new-growth-20160311-gngbvg
