Adelaide strip club The Firm’s advertising too sexual, should be banned, says Frank Pangallo

Adelaide City Council should penalise a strip club for displaying “soft porn” on one of the CBD’s main boulevards, says an Upper House MP.

Frank Pangallo outside the Crazy Horse strip club on Hindley St in the CBD. Picture: Bianca De Marchi

State Upper House MP Frank Pangallo says the Adelaide City Council should penalise a city strip club for displaying “soft porn” on one of the CBD’s main boulevards.

The council says the club is not in breach of any of its laws and even though it has received complaints about it, the Advertising Standard Boards has dismissed them.

Mr Pangallo called for a video ad outside North Tce’s The Firm, which describes itself as Adelaide’s premier gentlemen’s club, to be banned.

The ad was shown during daytime hours at the weekend.

TV ads for this strip club are not allowed to be broadcast until well after childrens time. So why is @CityofAdelaide allowing this trashy & exploitive soft-porn to be screened on one of its prominent footpaths on North Terrace during the day? #saparli pic.twitter.com/80bvs8gfbq

— Frank Pangallo MLC (@FrankPangallo) January 20, 2019

He labelled it “crude, rude and offensive” and inappropriate for the key city street and tourist precinct.

“It needs to be banned entirely; or at the very least, removed from public view,” he said.

The Firm is co-owned by management of strip club the Crazy Horse on Hindley St, who was last year forced to remove raunchy images of semi-naked women from its building after complaints from fellow traders in the West End.

On Monday the Crazy Horse had another large-scale risque advertisement on its building.

Mr Pangallo described the group as “serial offenders” and the council should impose “appropriate penalties” on them.

“Council seem to jump immediately on traders who may have inadvertently breached outdoor or indoor seating/dining regulations but here they are turning a blind eye to blatant sexploitation and soft porn on one of our most prominent boulevards and tourist precincts,” he said.

The Advertiser attempted to contact the Crazy Horse and Firm management group.

The condition placed on the Crazy Horse by the council is that each display “shall not contain any elements of a salacious or controversial nature to the reasonable satisfaction of the council”.

Shanti Ditter, council’s associate director of planning and development, said there was no conditions associated with content on the screens outside The Firm — which have “been in situ” for more than 10 years — even though complaints had been made.

“The City of Adelaide does not approve advertising content,” she said.

“Any complaints associated with this content should be made to the Advertising Standards Board.

“The Advertising Board has previously dismissed a complaint about the advertising.”