Adelaide 500 demands strip club Crazy Horse remove its logo from raunchy Hindley St billboard
ADELAIDE 500 has demanded a Hindley St strip club remove its logo from raunchy advertisements aimed at eventgoers.
SA News
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ADELAIDE 500 has demanded a Hindley St strip club remove its logo from raunchy advertisements aimed at eventgoers.
The Advertiser last month reported that strip club, the Crazy Horse, was forced to remove provocative images of semi-naked women from its Hindley St building after concerns were raised about the “offensive” images by fellow traders.
But more images of women in lingerie promoting the Crazy Horse and The Firm – and featuring an Adelaide 500 logo – strip clubs this weekend are again being broadcast on a large electronic billboard on the building’s facade.
Grid girls were axed from the event in 2016 on anti sex-discrimination grounds by the State Government.
It said it only provides funding to events that “portrayed women in a respectful way”.
An Adelaide 500 spokeswoman said it did not give permission for Crazy Horse to use the event logo to promote their brand.
“We have asked them to remove the sign and any additional reference to the Adelaide 500 on marketing and promotional collateral,” she said.
“Our commitment is to women’s participation in sport.
“We are proud to have led the way in SA, with the move away from using grid girls at the Adelaide 500, and the move away from using Podium Girls at the Santos Tour Down Under.”
West End Association president Andrew Wallace said he has made a complaint to the City Council about the new advertising and planned to follow up again with the Advertising Standards Bureau.
“It is disappointing,” he said.
“Everyone associated with Hindley St is trying to make the street a better place.”
The Crazy Horse would not comment besides saying the images were “not a big deal”.
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