There's a reason why you'll never hear music playing at ALDI
But is this really 'good, different'?
Lifestyle
Don't miss out on the headlines from Lifestyle. Followed categories will be added to My News.
Shopping centres have become renowned for their anything-but-unique playlists.
Chances are you’ll be perusing the aisles to a mixed soundtrack of ‘80s bangers, 2012 Guy Sebastian, and whatever Benson Boone has decided to release lately - well, unless you’re shopping at ALDI.
Shoppers have just realised there’s one major thing missing in ALDI stores, and this is definitely different.
Want to join the family? Sign up to our Kidspot newsletter for more stories like this.
RELATED: ‘How is this garbage legal?’: Aussies think fees have gone too far
“We keep things simple and pass those savings straight to our customers”
Unlike its counterparts Coles and Woolies, ALDI doesn’t play any music over its speakers.
Odd, but apparently there’s a reason why.
An ALDI spokesperson confirmed that their lack of music comes down to customer savings.
“You won't hear music playing in our stores, but we hope our customers are singing praises about the savings,” a spokesperson told FEMAIL.
“By skipping extras like in-store music, we keep things simple and pass those savings straight to our customers.
“It's all about making shopping easy, efficient, and affordable.
“We've always said we do things a little differently.”
RELATED: ‘What the?! We are all paying more for bread without even realising it’
Sooo… what does that actually mean?
Any business wishing to play music, even if it’s on your own Spotify account, is required to hold a public license to play said music.
In Australia, purchasing this license is done through OneMusic - a joint licensing initiative of Australasian Performing Right Association (APRA), Australasian Mechanical Copyright Owners Society (AMCOS) and the Phonographic Performance Company of Australia (PPCA) - and all the money goes directly to paying artists and musicians who own the copyright to their songs.
Though there’s no public record of exactly how much the other supermarkets would spend on music, APRA AMCOS previously told Yahoo Finance that the number could be in the thousands. And, this would have to be paid individually for every store with both Coles and Woolies having around 1000 locations each across Australia.
If they're each paying the maximum amount, that could be between $5-$7 million a year.
As for why Coles and Woolies don’t jump on the bandwagon, it all comes down to customer experience.
Whilst some people think that background music impacts shoppers positively and encourages them to spend, others feel more comfortable in the silence of the ALDI aisles.
Originally published as There's a reason why you'll never hear music playing at ALDI