Black Friday Australia 2024: Best Early Deals from The Iconic
Black Friday may not have officially kicked off yet but that hasn’t stopped one of Australia’s favourite retailers dropping thousands of deals.
These products are hand-picked by our team to help make shopping easier. We may receive payments from third parties for sharing this content and when you purchase through links in this article. Product prices and offer details are not assured, and should be confirmed independently with the retailer. Learn more
These products are hand-picked by our team to help make shopping easier. We may receive payments from third parties for sharing this content and when you purchase through links in this article. Product prices and offer details are not assured, and should be confirmed independently with the retailer.
Credit cards at the ready, the Black Friday sales are almost here.
With Friday, November 29 promising to deliver us loads of savings across technology, fashion, beauty, homewares and more, it’s worth being across what your favourite retailers are offering.
THE ICONIC, Australia’s biggest online fashion retailer, always takes to local and international sales with gusto, and Black Friday 2024 will be no different.
RELATED: Best early Black Friday deals to shop
While early Black Friday deals are yet to drop, there are some pretty incredible bargains you can shop right now.
They’ve dropped their massive Click Frenzy sale a day before the official sales begin.
The retailer is offering 40 per cent off selected buys including the cult Atmos&Here Skinny Bengaline Pants ($23.99, down from $39.99), Nike Sportswear Club Fleece Jogger Pants ($42, down from $70) and Atmos&Here Bella Blazer ($59.99, down from $99.99).
The also have a huge 30 per cent off some of their best-selling buys including Cotton On Haven Wide Leg Pants ($34.99, down from $49.99), Polo Ralph Lauren Classic Fit Crew Neck T-shirt ($62.30, down from $89) and Crocs Classic Clogs – Unisex ($55.99, down from $79.99).
Save 30 per cent on the perfect summer dress, the Elsa Cotton Twill Mini Dress from Atmos&Here. Down to $62.49, this dress will see you through any warm weather event, from work to the weekend.
It’s available in black, cream and this super sweet baby blue colourway.
Instagrammer @theofficefit recently wore the flattering dress in a video and was flooded with comments calling the dress “so pretty” and “beautiful”. We’re obsessed.
Save 30 per cent on the Atmos&Here Eden Cotton Twill Midi Dress. Now $76.99, from $109, this dress is the perfect spring and summer dress. Recently worn by Australian personality Jules Sebastian, fans flocked to leave comments on Instagram praising the gorgeous summer fit.
“Beautiful,” wrote one comment while others said it was “so pretty” and that they ‘loved [it]”.
We are just as obsessed too and know this dress will score so many compliments.
If you’re after reliable, quality activewear pieces you really can’t go past Nike and right now some of their bestsellers are on sale.
Our top pick for white sneakers are the best-selling Nike Court Vision Low Next Nature – Women’s are 30 per cent off, down to $77.
These are the perfect wear-with-everything shoe that will seriously last you years. Reviewers do note it can take some time to wear in but once you do, it’ll be like you’re walking on clouds.
Happy shopping!
As always please remember that prices and deals are current at the time of publishing but items can move quickly during sales, so be quick if you don’t want to miss out.
In this article
- Best overall deals and discounted products
- Best women’s fashion deals
- Best men’s fashion deals
- Best designer deals
- Best shoe deals
- Best bags and accessories deals
- Best sport deals
- Best beauty deals
- Best kids deals
- Best home deals
BEST OVERALL DEALS
- 30 per cent off ICONIC Frenzy
- 40 per cent off selected styles
- 30-40 per cent off dresses
- 40 per cent off t-shirts, shorts & swim (men’s)
- 40 per cent off designer (men’s)
- Up to 50 per cent off Tommy Hilfiger
- Up to 30 per cent off kids
- Up to 30 per cent off toys
- 40 per cent off fashion footwear flash
- 40 per cent off sneakers flash
- 20-30 per cent off summer beauty
- 20-40 per cent off home
- Shop the women’s sale
- Shop the designer sale
- Shop the men’s sale
- Save in kids’ sale
- Shop the home sale
- Save in the beauty sale
BEST FASHION DEALS
Women
- 40 per cent off Cotton On Body Active Bonded Lightweight Packable Running Vest, $41.99 (down from $69.99)
- Extra 30 per cent off Abrand 94 Slim Peta Jeans, $41.30 (down from $119.95)
- Over 50 per cent off Country Road Organically Grown Linen Shirt, $59.95 (down from $139)
- 40 per cent off SNDYS Calissa Maxi Dress – ICONIC EXCLUSIVE, $83.40 (down from $139)
- 30 per cent off Abrand 94 High & Wide Ruth, $84 (down from $119.95)
- Extra 40 per cent off Aere Linen Straight Leg Pants, $42 (down from $100)
- 30 per cent off AERE Linen Puff Sleeve Midi Dress, $119 (down from $170)
- 30 per cent off Lioness Field Of Dreams Maxi Dress – ICONIC EXCLUSIVE, $76.30 (down from $109)
- 40 per cent off SNDYS Calissa Maxi Dress – ICONIC EXCLUSIVE, $83.40 (down from $139)
- 30 per cent off Neuw Jonesy Singlet, $48.96 (down from $69.95)
- Extra 40 per cent off Lover Kali Mini Dress, $78 (down from $220)
- 50 per cent off Calli Mika Shirred Dress, $74.97 (down from $149.95)
- 50 per cent off Calli Ophella Midi Dress, $74.97 (down from $149.95)
- Extra 40 per cent off AERE Satin Cowl Neck Maxi Dress, $66 (down from $170)
- 30 per cent off Atmos&Here Thalia V-Neck Linen Blend Midi Dress, $69.99 (down from $99.99)
- 40 per cent off AERE Organic Cotton Scalloped Relaxed Mini Tee Dress, $84 (down from $140)
- 30 per cent off AERE Organic Cotton Gathered Tank, $42 (down from $60)
Men
- Up to 50 per cent off Tommy Hilfiger
- 30 per cent off Polo Ralph Lauren Classic Fit Crew Neck T-Shirt, $62.30 (down from $89)
- 40 per cent off Nike Sportswear Club Fleece Jogger Pants, $42 (down from $70)
- 40 per cent off Staple Superior Hamilton Linen Blend Pants, $35.99 (down from $59.99)
- 30 per cent off Jack & Jones Marco Bowie Slim Fit Chinos, $48.96 (down from $69.95)
- 40 per cent off Nike Challenger Dri-FIT Woven Running Pants, $51 (down from $85)
- 30 per cent off R.M. Williams Byron T-Shirt, $41.30 (down from $59)
- 30 per cent off Deus Ex Machina Shield Standard Tee, $48.96 (down from $69.95)
- 30 per cent off Nike Sportswear Club T-Shirt, $35 (down from $50)
- 30 per cent off Deus Ex Machina Camperdown Tee, $48.96 (down from $69.95)
- 40 per cent off Staple Superior Hamilton Linen Blend Shorts, $29.99 (down from $49.99)
- 44 per cent off the Nike Club Fleece Cuffed Pants, $50.40 (down from $100)
- 58 per cent off Staple Superior Baxter Skinny Pants, $30 (down from $69.99)
- 30 per cent off Academy Brand Hampton Linen Shirt, $69.97 (down from $99.95)
- 35 per cent off Carhartt SS University T-shirt, $58.45 (down from $89.95)
- 40 per cent off Staple Superior Jude Linen Blend Stripe Shirt, $35 (down from $59.99)
- 30 per cent off Levi’s 512 Slim Tapered Fit Jeans, $97.96 (down from $139.95)
- 30 per cent off Armani Exchange Slim Logo T-shirt, $66.50 (down from $95)
BEST DESIGNER DEALS
- 45 per cent off CAMILLA AND MARC Malla Dress, $302 (down from $550)
- Extra 40 per cent off Minima Esenciales Mari Merino Wool Knit Dress, $90 (down from $260)
- 53 per cent off Polo Ralph Lauren Featherweight Mesh Shirt, $99 (down from $209)
- Extra 30 per cent off Lover Lesia Lace Maxi Dress, $105 (down from $300)
- 45 per cent off CAMILLA AND MARC Glacier Dress, $469 (down from $850)
- 40 per cent off Shona Joy Lani Draped Cross Back Midi Dress, $216 (down from $360)
- Extra 40 per cent off Lover Kali Mini Dress, $78 (down from $220)
- 30 per cent off C&M CAMILLA AND MARC Alva Graphic Tee, $105 (down from $150)
- 30 per cent off BY JOHNNY Valencia Mini Dress, $231 (down from $330)
- 30 per cent off C&M CAMILLA AND MARC Asher Tee, $98 (down from $140)
- 30 per cent off BY JOHNNY Azure Granada Strapless Dress, $259 (down from $370)
- 30 per cent off Minima Esenciales Fable Oversized Blazer, $224 (down from $320)
- 40 per cent off Alemais Ceto Mini Dress, $357 (down from $595)
- Extra 30 per cent off Alemais Franca Shirtdress, $532 (down from $895)
- 40 per cent off C&M CAMILLA AND MARC Nora Top, $90 (down from $150)
- 30 per cent off CAMILLA AND MARC Doherty Peplum Mini Dress, $385 (down from $550)
- 30 per cent off Polo Ralph Lauren Cable-Knit Cotton V-Neck Sweater Vest, $153.29 (down from $219)
- 40 per cent off Saint Laurent SL276MICA001 sunglasses, $342 (down from $570)
BEST SHOES DEALS
- Extra 30 per cent off Alias Mae Sari Flats, $62.96 (down from $249.95)
- 40 per cent off adidas Originals Forum Bold Shoes, $96 (down from $160)
- 15 per cent off Blundstone 1306, $219 (down from $249.95)
- 30 per cent off Nike Gamma Force – Women’s, $100 (down from $140)
- 10 per cent off Nike Blazer Mid ‘77 Next Nature – Women’s, $126 (down from $140)
- 40 per cent off New Balance 327 – Women’s, $96 (down from $160)
- 30 per cent off AERE Leather Mary Jane Ballet Flats, $98 (down from $140)
- 30 per cent off Crocs Classic Clogs – Unisex, $55.99 (down from $79.99)
- 30 per cent off Vans Old Skool – Unisex, $90.99 (down from $129.99)
- 30 per cent off Nike TC 7900 – Women’s, $126 (down from $180)
- 30 per cent off Nike Court Vision Low Next Nature – Women’s, $77 (down from $110)
- 30 per cent off Superga 2750 Cotu Classic – Unisex, $77 (down from $110)
- 30 per cent off Alias Mae Paris slides, $139.96 (down from $199.95)
- 40 per cent off Spurr Jezza Slides, $47.99 (down from $79.99)
- 30 per cent off Teva Midform Universal – Women’s, $91 (down from $130)
BEST BAGS AND ACCESSORIES DEALS
- 60 per cent off Reliquia Jewellery Wanda Earrings, $71 (down from $179)
- 30 per cent off Nike 3-Pack Everyday Plus Cushioned Training Ankle Socks, $23.94 (down from $35)
- 30 per cent off Ray-Ban Round Metal RB3447, $163.79 (down from $234)
- 40 per cent off Tony Bianco Andrew Cross Body Bag, $53.97 (down from $89.95)
- 30 per cent off Prene x Rozalia THE ADLER BAG – MIDI SHOULDER BAG, $139.30 (down from $199)
- 30 per cent off R.M. Williams Drover Belt, $104.30 (down from $149)
- 40 per cent off Saint Laurent SL276MICA001 sunglasses, $342 (down from $570)
- 40 per cent off Le Specs Outta Love, $42 (down from $70)
- 30 per cent off Nike Hayward Backpack, $42 (down from $60)
- 30 per cent off Calvin Klein Cotton Stretch Trunks 3-Pack, $69.96 (down from $99.95)
- 30 per cent off Prene Prene x Rozalia THE ADLER BAG – MIDI SHOULDER BAG, $139.30 (down from $199)
- 30 per cent off Ray-Ban Original Wayfarer Classic Polarised RB2140, $212.80 (down from $304)
- 30 per cent off Banbe The Evangelista sunglasses, $48.96 (down from $69.95)
- 30 per cent off Nike Everyday Cushion Crew Socks 3-Pack, $21 (down from $30)
- 30 per cent off Polo Ralph Lauren Cotton Chino Cap, $69.30 (down from $99)
- 40 per cent off Prene The Muse Bag, $77.97 (down from $129.95)
- 40 per cent off Le Specs Bandwagon, $41.97 (down from $69.95)
- 40 per cent off Staple Superior Lyle Leather Weekender, $173.99 (down from $289.99)
BEST SPORTS DEALS
- 44 per cent off the Nike Club Fleece Cuffed Pants, $50.40 (down from $100)
- Extra 30 per cent off P.E. Nation Sherpa Hoodie, $92.61 (down from $189)
- 35 per cent off Nike Pro 365 Crop Tights, $35.75 (down from $55)
- 30 per cent off Cotton On Body Active Graphic T-shirt, $20.99 (down from $29.99)
- 15 per cent off Lorna Jane Amy Maximum Support Sports Bra, $70 (down from $85)
- 30 per cent off Lorna Jane Amy Phone Pocket Ankle Biter Tech Leggings, $85 (down from $120)
- 30 per cent off Nike One Classic Dri-FIT Tank, $35 (down from $50)
- 30 per cent off Nike One Dri-FIT Mid-Rise 3” Brief-Lined Shorts, $35 (down from $50)
- 30 per cent off Nike One Dri-FIT Classic Short Sleeve Top, $38.50 (down from $55)
- 30 per cent off Cotton On Body Active Core Bike Shorts, $20.99 (down from $29.99)
- 30 per cent off Lorna Jane Lotus No Chafe Full Length Leggings, $73.50 (down from $105)
- 30 per cent off adidas Originals Wash Tee, $45.50 (down from $65)
BEST BEAUTY DEALS
- 30 per cent off Mermade Pro Waver 32mm, $76.30 (down from $109)
- 30 per cent off Mermade Blow Dry Brush, $76.30 (down from $109)
- 30 per cent off Skinstitut Gentle Cleanser 200ml, $36.40 (down from $52)
- 30 per cent off Calvin Klein Warmth Washbag, $69.96 (down from $99.95)
- 20 per cent off Shark FlexStyle Air Styling & Drying System, $399.99 (down from $499.99)
- 20 per cent off Bondi Boost Infrared Bounce Brush, $124 (down from $155)
- 20 per cent off Shark SpeedStyle RapidGloss Finisher & High-Velocity Dryer, $239.99 (down from $299.99)
- 20 per cent off Benefit Cosmetics Benetint, $33.60 (down from $42)
- 20 per cent off Ole Henriksen Banana Bright Serum, $79.20 (down from $99)
- 30 per cent off Skinstitut Glycolic Scrub 14% 200ml, $38.50 (down from $55)
- 20 per cent off Benefit Cosmetics 24 Hour Brow Setter, $38.40 (down from $48)
- 20 per cent off Ole Henriksen Banana Bright+ Eye Crème, $51.20 (down from $64)
- 20 per cent off Ole Henriksen Strength Trainer Peptide Boost Moisturizer, $57.99 (down from $72.99)
- 30 per cent off Coco & Eve Like A Virgin Super Nourishing Coconut Fig Hair Masque, from $18.90 (down from $27)
- 20 per cent off KORA Organics Turmeric Glow Foaming Cleanser, $49.60 (down from $62)
- 20 per cent off Redken Acidic Bonding Concentrate Shampoo, from $42.40 (down from $53)
- 20 per cent off Napolean Perdis Auto Pilot Pre Foundation Skin Primer, $55.20 (down from $69)
BEST KIDS DEALS
- Shop the kids’ sale
- Extra 20 per cent off Adidas Sportswear Essentials 3-Stripes Woven Tracksuit – Kids, $61.60 (down from $110)
- Extra 20 per cent off Purebaby Submarine Set – Babies-Kids, $35.96 (down from $59.95)
- Extra 40 per cent off Living Textiles My First Learning Blocks – Multi, $18.89 (down from $44.99)
- 20 per cent off Nike Pro Shorts 4 Inches – Teens, $28 (down from $35)
- 20 per cent off Crocs Classic Clog Youth, $44.96 (down from $59.95)
- 30 per cent off Goldie + Ace BURTON VINTAGE WASHED DENIM OVERALLS, $48.95 (down from $69.95)
- 40 per cent off Playground by Living Textiles 4-in-1 Sensory Cube, $41.99 (down from $69.99)
- Extra 30 per cent off UNIT Mini Shredder – Kids Balance Bike, $118.99 (down from $179.99)
BEST HOME DEALS
- 40 per cent off Sheridan Lanham Silk Tailored Pillowcase, $77.99 (down from $129.99)
- 40 per cent off Sheridan Living Textures Towel Collection, $47.99 (down from $79.99)
- 40 per cent off Sheridan Lux Egypt Cotton Towel Collection, $59.99 (down from $99.99)
- 30 per cent off Sheet Society Leo Washed Cotton Stripe Fitted Sheet Set, $87.50 (down from $125)
- 20 per cent off Sheet Society Leo Washed Cotton Quilt Cover Set, $144 (down from $180)
- 20 per cent off Sheet Society Eve Linen Quilt Cover Set, from $248 (down from $310)
- 30 per cent off Ettitude Signature Sateen Sheet Set, from $153.29 (down from $219)
- 20 per cent off Singing Machine Singing Machine Mini Sparkle Bluetooth Karaoke Speaker, $119.95 (down from $149.95)
- 20 per cent off Gadhouse Brad MKII Record Player – Limited Edition Pink, $135.95 (down from $169.95)
- 20 per cent off Crosley Voyager Bluetooth Portable Turntable + Entertainment Stand Bundle – Dune, $239.94 (down from $299.95)
HOW WE CHOSE THE PRODUCTS INCLUDED IN THIS LIST
Our team of experienced writers spend hours researching products to include in articles. We find out what factors make a good product by talking to experts, reviewing test results and analysing thousands of customer reviews.
WHAT TO EXPECT FROM THE ICONIC’S BLACK FRIDAY SALES?
If last year is anything to go buy, you can expect to see THE ICONIC slash the prices of thousands of products considerably come Black Friday. In 2023, the fashion giant offered up to 50 per cent off savings.
Your best bet? Start a wishlist now so when November 29 rolls around you’re ready to reap the savings.
While it’s too early to know what THE ICONIC has in store for us on Black Friday, we’ll update you with the latest offerings here.
WHEN IS BLACK FRIDAY?
This year, Black Friday is being held on November 29, which follows Thanksgiving in the US, (which usually takes place on the fourth Thursday of November).
While it’s a shopping event that originated overseas, it’s firmly caught on in Australia, with Black Friday now competing with Boxing Day as one of our most beloved sales.
WHEN DO BLACK FRIDAY SALES FINISH?
Each retailer is different so we can’t exactly pinpoint when exactly the sales will finish but you can presume that most will be nearly over or already done by the end of Cyber Monday, 2 December.
It’s also good to keep in mind that many retailers hold special one day only deals on Black Friday so if you’ve got your eye on something it’s best to buy quickly.
WHAT IS THE ICONIC’S RETURNS POLICY?
THE ICONIC offers free returns for change of mind (30 days from the date of purchase), making it one of the easiest online retailers to shop with by far.
Of course, there are terms and conditions involved so head to THE ICONIC for more information.
DOES THE ICONIC OFFER FREE SHIPPING?
THE ICONIC offers free metro standard delivery for orders over $75 or $8.95 for orders under that amount. For regional/country areas there are express shipping options available, however, again this will vary from state-to-state.
The retailer also offers same-day and same-evening shipping options for metro areas.
Refer to THE ICONIC to decipher your options.
WHAT IS CYBER MONDAY?
Held on the Monday following Thanksgiving, Cyber Monday is Black Friday’s sales counterpart. This year, Cyber Monday falls on December 2.
The shopping event initially began in 2005 as the “online” version of Black Friday, back when we all weren’t quite as well versed in online shopping and has stuck ever since.
According to AdWeek, consumers spent $10.7 billion on Cyber Monday in 2021.
ALL OUR BLACK FRIDAY AND CYBER MONDAY 2024 COVERAGE
- Best Black Friday Early Deals
- What is Cyber Monday?
- Best Apple Early Deals
- Best Myer Early Deals
- Best Sex Toy Early Deals
- Best Amazon Early Deals
- Best Dyson Early Deals
- Best Travel Early Deals
- Best Samsung Early Deals
- Best TV Early Deals
- Best Phone Early Deals
- Best The Good Guys Early Deals
- Best Mattress Early Deals
- Best Headphones, Earbuds & AirPods Early Deals
- Best Computer, Laptop Early Deals
More Coverage
Looking for more Black Friday info? Head here for our explainer.
Don’t forget to check out the news.com.au Coupons page where you’ll find a host of discounts on THE ICONIC, Myer and more.
Finally, sign up to our free news.com.au checkout newsletter to stay up to date on all the latest shopping news and sales.
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